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Graphzero and TCB – Two worlds of Japanese denim

Being interested in Japanese denim we often tend to generalize about this unique phenomenon. Whereas each brand is unique in its vision of the old American classics and its own artisanal approach to…
Denim Chic: Your Guide to Spring/Summer Style

The onset of the warm season is always a treat. You may have enjoyed heavy denim in the winter, but now we know you’re looking to update your closet. What denim would be most comfortable for warm spring…
Embrace the wabi sabi characteristics of raw denim

Currently, when it comes to truly high-quality traditional denim that reflects the traditions of the past to the greatest extent, Japanese jeans specifically come to mind in the first place. If you take…
BIG JOHN [XXXX-EXTRA ] 5 Continents Organic Denim

The pentagonal shape of the BIG JOHN’s symbol „Baseball Mark“ has the meaning of „sending jeans that people love and enjoy to the five continents of the world”. In honor of this pentagon, they have…
Oni x Vanitas Travelling Wallet – The long journey has ended!

The Oni x Vanitas wallet has been one of the staffs’ prized possessions for the last couple of years and we’ve launched this campaign in the year 2020 to let the 12 participants around the world enjoy…
Introducing of the new KOROKU bags!

KOROKU Stylish and sturdy bagsExplore KOROKU here KOROKU bags are being manufactured in Tsuyama City, Okayama Prefecture, by the hands of skilled craftsmen, one by one, utilizing the experience and…
SUMMER 2022

Summer 2022See more here No matter how hot the summer, there is the right denim for you. We have complied a list of lightweight jeans and shorts, and we are sure you will find something that is right …
The Denim Holiday Gift Guide 2021!

What to Gift Yourself Let’s get hyperspecific. This is your time to splurge. A week of Triple Points but all you’re thinking about is the standard ONIs in black. No offense with the standards but… It’s…
The Greatest Fabrics Ever Existed: Japan.

The age old question: is it worth it? Why is Japanese fabrics so different? How many do I have to get? No matter what the answer is, the only perfect answer we’ve ever gotten is ‚do whatever makes you…