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Tag: japanesedenim

  • Chapter 2 -To shrink, or not to shrink, that is the question…

    Chapter 2 -To shrink, or not to shrink, that is the question…

    Den wonders whether he should go for a one-wash or a non-wash pair of jeans. But what’s the actual difference??…

  • Chapter 1 – The story begins…

    Chapter 1 – The story begins…

    Meet Den – An often confused denim addict that struggles in his denim-filled world. Denim fans everywhere see themselves in him: the questions, the dilemmas, the pleasure and the pain of being a true …

  • Introducing Pherrow’s

    Introducing Pherrow’s

    We’re always stoked to introduce a new brand to our lineup. Pherrow’s is a fantastic example of why we’re stoked. Flashback to the (very) early nineties. Some of us on Team Denimio are older, some of …

  • [2015] The Story of Big John

    [2015] The Story of Big John

    We are very excited to be carrying Big John now — it seemed the perfect time to tell Big John and it’s founder, Mr. Kotaro Ozaki’s story.  This is where it all began.  Every brand we know and love…