[:en]The Legend of Momotaro[:ja]The Legend of Momotaro[:zh]The Legend of Momotaro[:id]The Legend of Momotaro[:ko]The Legend of Momotaro[:th]The Legend of Momotaro[:ms]The Legend of Momotaro[:ru]Легенда Момотаро[:]

[:en]With the great success of our Momotaro Jeans Giveaway contest (thank you all!), we want to follow up by going into the history of Momotaro Jeans.

Momotaro is the name of the hero of a very well known Japanese folklore “Momotaro Densetsu”. His name literally means “Peach Boy”. There are a few variations to how the folklore goes, however, based on the present form of the tale (dating back to the Edo period), Momotaro came to earth in a giant peach that floated down a river, to be found by an old lady who was childless and barren. The woman and her husband tried to eat the peach only to find that a child was inside it. Momotaro told the old couple that he was sent from Heaven to be their child. And so the couple named him Momotaro, from the words “momo” (peach) and “taro” (eldest son in a family). [:ja]Momotaro Jeans Giveawayコンテストの成功を祝いまして(みなさんありがとうございます！）今日はMomotaro Jeansの紹介していきたいと思います。

桃太郎といえば皆さんがよく知っているあの昔話に出てくる桃太郎ですね。[:zh]With the great success of our Momotaro Jeans Giveaway contest (thank you all!), we want to follow up by going into the history of Momotaro Jeans.

Momotaro is the name of the hero of a very well known Japanese folklore “Momotaro Densetsu”. His name literally means “Peach Boy”. There are a few variations to how the folklore goes, however, based on the present form of the tale (dating back to the Edo period), Momotaro came to earth in a giant peach that floated down a river, to be found by an old lady who was childless and barren. The woman and her husband tried to eat the peach only to find that a child was inside it. Momotaro told the old couple that he was sent from Heaven to be their child. And so the couple named him Momotaro, from the words “momo” (peach) and “taro” (eldest son in a family). [:id]With the great success of our Momotaro Jeans Giveaway contest (thank you all!), we want to follow up by going into the history of Momotaro Jeans.

Momotaro is the name of the hero of a very well known Japanese folklore “Momotaro Densetsu”. His name literally means “Peach Boy”. There are a few variations to how the folklore goes, however, based on the present form of the tale (dating back to the Edo period), Momotaro came to earth in a giant peach that floated down a river, to be found by an old lady who was childless and barren. The woman and her husband tried to eat the peach only to find that a child was inside it. Momotaro told the old couple that he was sent from Heaven to be their child. And so the couple named him Momotaro, from the words “momo” (peach) and “taro” (eldest son in a family). [:ko]With the great success of our Momotaro Jeans Giveaway contest (thank you all!), we want to follow up by going into the history of Momotaro Jeans.

Momotaro is the name of the hero of a very well known Japanese folklore “Momotaro Densetsu”. His name literally means “Peach Boy”. There are a few variations to how the folklore goes, however, based on the present form of the tale (dating back to the Edo period), Momotaro came to earth in a giant peach that floated down a river, to be found by an old lady who was childless and barren. The woman and her husband tried to eat the peach only to find that a child was inside it. Momotaro told the old couple that he was sent from Heaven to be their child. And so the couple named him Momotaro, from the words “momo” (peach) and “taro” (eldest son in a family). [:th]With the great success of our Momotaro Jeans Giveaway contest (thank you all!), we want to follow up by going into the history of Momotaro Jeans.

Momotaro is the name of the hero of a very well known Japanese folklore “Momotaro Densetsu”. His name literally means “Peach Boy”. There are a few variations to how the folklore goes, however, based on the present form of the tale (dating back to the Edo period), Momotaro came to earth in a giant peach that floated down a river, to be found by an old lady who was childless and barren. The woman and her husband tried to eat the peach only to find that a child was inside it. Momotaro told the old couple that he was sent from Heaven to be their child. And so the couple named him Momotaro, from the words “momo” (peach) and “taro” (eldest son in a family). [:ms]With the great success of our Momotaro Jeans Giveaway contest (thank you all!), we want to follow up by going into the history of Momotaro Jeans.

Momotaro is the name of the hero of a very well known Japanese folklore “Momotaro Densetsu”. His name literally means “Peach Boy”. There are a few variations to how the folklore goes, however, based on the present form of the tale (dating back to the Edo period), Momotaro came to earth in a giant peach that floated down a river, to be found by an old lady who was childless and barren. The woman and her husband tried to eat the peach only to find that a child was inside it. Momotaro told the old couple that he was sent from Heaven to be their child. And so the couple named him Momotaro, from the words “momo” (peach) and “taro” (eldest son in a family). [:ru]В связи с колоссальным успехом нашего Momotaro Jeans Giveaway конкурса (Спасибо вам всем!), мы хотим развить его, углубившись в историю Momotaro Jeans.

Момотаро – это имя героя хорошо известной японской народной сказки “Легенда Момотаро”. Его имя дословно переводится как “Персиковый Мальчик”. Существует несколько вариаций этой сказки, однако, по современной версии сказки (датируемой началом эпохи Эдо), Момотаро появился на свет из гигантского персика, который плыл вниз по реке, и был найден пожилой женщиной, у которой не было и уже не могло быть детей. Женщина и её муж попытались съесть персик и с удивлением обнаружили ребёнка внутри него. Мальчик сказал пожилой паре, что он послан Небом, чтобы стать их сыном. Поэтому муж с женой назвали его Момотаро, образовав имя от слов “momo” (персик) и “taro” (старший сын в семье). [:][:en]

Years later, Momotaro left home for a quest to defeat a band of marauding oni (demons). On his way there, he befriended a talking dog, monkey and pheasant that would help him in his quest. He went on to defeat the demons and went back home to his parents with plunders from the demons’ fort as well as the demon chief as captive. Momotaro and his family lived off well from the plunders he got from his quest.

This story has been told for generations and remains a part of Japanese culture today. The legend of Momotaro was one of hope, youth and rejuvenation. Momotaro descent to earth in a peach rejuvenated an old couple’s hope of having an offspring of their own. With such a legend as basis for the brand’s name, it’s only appropriate that Momotaro Jeans is determined to produce the highest quality denim that shouts of youth, rejuvenation and going after one’s dreams.

In the 1960’s, at the popularization of denim as more than just workwear, the youths in Japan demanded replicas of the American jeans they saw in Hollywood films. Hollywood celebrities like James Dean and Marlon Brando played a huge influence in bringing the American fashion to Japan. Most of the denim produced at the time was from the Kojima region of Okayama, Japan and although they were good replicas, the Japanese consumers wanted better.

It was only in the 1980’s that the Japan Blue Company was created and under it was Momotaro Denim. Momotaro began in 2005 under the company and has gained international fame for producing high, and sometimes over-the-top quality denim. Momotaro jeans are constructed from 100% Zibabwean cotton, which is renowned for their quality, durability and ability to hold indigo dye.

Momotaro Jeans now have a variety of labels under them, each having their own unique characteristics and catering to the different price and denim preferences their consumers might have. These labels include the Vintage label, the Copper label and the Battle label; to name a few. Each of this label has a specific characteristic that sets itself apart from the rest of the labels under Momotaro.

The Vintage label features a shrink-to-fit construction and a sturdier, rougher denim. The Copper label on the other hand a rope-dyed denim that is rinsed once in mineral water. The Battle label features the heaviest dark indigo denim and at the back pocket of the jeans, their signature white stripes. One look and you’d be able to recognize the Battle label stripes. Some other labels have unique characteristics like using a pink selvedge line and pink threads to mimic the pink of the peach in the Momotaro legend.

One particular label that might be of interest to those who want the highest quality denim they can get their hands on is definitely the Gold label. The denim on this label is woven from hand-operated shuttle looms that were used to make kimonos back in the day. It has been noted that 3 feet of this handwoven denim takes a professional about 8 hours to produce. A premium quality Momotaro jean of this label can cost up to $2000. This is the pinnacle of textile craftsmanship in the production of Japanese denim.

Momotaro Jeans have spent many years mastering the art of combining traditional Japanese techniques of producing and dying denim, with the modern details and fits inspired by western denim. Momotaro Jeans is simply one of the best that Japan has to offer. Just as how the legend of Momotaro has lived on till today, we can bet on seeing Momotaro Jeans being talked about for generations more to come.[:ja]日本で生まれ育ったなら老若男女関係なくほぼ全員が知っていると思います。内容からわかるように桃太郎の話の中には希望が満ち溢れています。子供が欲しくても授からなかったおじいさんとおばあさん、そして鬼を倒して平和を願う桃太郎。このブランドはそういった伝説が軸にあり、Momotaro Jeansとして出すなら最高の品質で生産しようとなりました。1960年代の日本ではハリウッド映画に出ていたジェームス・ディーンやマーロン・ブランドの影響もあり、アメリカの衣服、その中でもジーンズが大変人気でした。その頃のほとんどのデニムは岡山県の児島で生産されておりそこで作られていたレプリカのジーンズを消費者は求めていきました。

80年代に設立されたJapan Blue Groupの下で2005年にMomotaro Jeansは生まれ、耐久性で有名なジンバブエコットンを100%使った高い品質のデニムを生産すると海外で評判になりました。
Momotaro Jeansはヴィンテージラベル、銅丹ラベル、出陣ラベルなど多くのシリーズが値段や嗜好に合わせ開発されていてそれぞれに特徴がありシリーズごとに確立されています。

ヴィンテージラベルはフィット感のある構造で頑丈に作られていて銅丹ラベルの特徴はロープで染めた後にミネラルウォーターを使ってすすぐとういう手法で生産されています。また出陣ラベルはバックポケットの上に白いストライプが入っています。その他のシリーズもMomotaroの桃にちなんで縫い目ラインをピンクの糸を使うなどとてもユニークなジーンズが生産されています。

そしてなんといっても一番の品質を誇っているシリーズといえば金丹ラベル。昔は着物を織っていた手動の機織り機で織られ約90センチを職人が作るのに8時間もかかります。このプレミアム仕様のラベルは約20万円ほどにもなるそうですよ。まさに職人による日本デニムの最高峰と言えます！

Momotaro Jeansはこうやって何年も伝統的なテクニックを使いデニムを生産してきました。それは現代の西洋文化と日本の融合とも言えるアートのようなものです。これからもこのジーンズは現代の桃太郎として昔話みたいに未来の子供達にずっと伝えられていくでしょう！[:zh]

Years later, Momotaro left home for a quest to defeat a band of marauding oni (demons). On his way there, he befriended a talking dog, monkey and pheasant that would help him in his quest. He went on to defeat the demons and went back home to his parents with plunders from the demons’ fort as well as the demon chief as captive. Momotaro and his family lived off well from the plunders he got from his quest.

This story has been told for generations and remains a part of Japanese culture today. The legend of Momotaro was one of hope, youth and rejuvenation. Momotaro descent to earth in a peach rejuvenated an old couple’s hope of having an offspring of their own. With such a legend as basis for the brand’s name, it’s only appropriate that Momotaro Jeans is determined to produce the highest quality denim that shouts of youth, rejuvenation and going after one’s dreams.

In the 1960’s, at the popularization of denim as more than just workwear, the youths in Japan demanded replicas of the American jeans they saw in Hollywood films. Hollywood celebrities like James Dean and Marlon Brando played a huge influence in bringing the American fashion to Japan. Most of the denim produced at the time was from the Kojima region of Okayama, Japan and although they were good replicas, the Japanese consumers wanted better.

It was only in the 1980’s that the Japan Blue Company was created and under it was Momotaro Denim. Momotaro began in 2005 under the company and has gained international fame for producing high, and sometimes over-the-top quality denim. Momotaro jeans are constructed from 100% Zibabwean cotton, which is renowned for their quality, durability and ability to hold indigo dye.

Momotaro Jeans now have a variety of labels under them, each having their own unique characteristics and catering to the different price and denim preferences their consumers might have. These labels include the Vintage label, the Copper label and the Battle label; to name a few. Each of this label has a specific characteristic that sets itself apart from the rest of the labels under Momotaro.

The Vintage label features a shrink-to-fit construction and a sturdier, rougher denim. The Copper label on the other hand a rope-dyed denim that is rinsed once in mineral water. The Battle label features the heaviest dark indigo denim and at the back pocket of the jeans, their signature white stripes. One look and you’d be able to recognize the Battle label stripes. Some other labels have unique characteristics like using a pink selvedge line and pink threads to mimic the pink of the peach in the Momotaro legend.

One particular label that might be of interest to those who want the highest quality denim they can get their hands on is definitely the Gold label. The denim on this label is woven from hand-operated shuttle looms that were used to make kimonos back in the day. It has been noted that 3 feet of this handwoven denim takes a professional about 8 hours to produce. A premium quality Momotaro jean of this label can cost up to $2000. This is the pinnacle of textile craftsmanship in the production of Japanese denim.

Momotaro Jeans have spent many years mastering the art of combining traditional Japanese techniques of producing and dying denim, with the modern details and fits inspired by western denim. Momotaro Jeans is simply one of the best that Japan has to offer. Just as how the legend of Momotaro has lived on till today, we can bet on seeing Momotaro Jeans being talked about for generations more to come.
[:id]

Years later, Momotaro left home for a quest to defeat a band of marauding oni (demons). On his way there, he befriended a talking dog, monkey and pheasant that would help him in his quest. He went on to defeat the demons and went back home to his parents with plunders from the demons’ fort as well as the demon chief as captive. Momotaro and his family lived off well from the plunders he got from his quest.

This story has been told for generations and remains a part of Japanese culture today. The legend of Momotaro was one of hope, youth and rejuvenation. Momotaro descent to earth in a peach rejuvenated an old couple’s hope of having an offspring of their own. With such a legend as basis for the brand’s name, it’s only appropriate that Momotaro Jeans is determined to produce the highest quality denim that shouts of youth, rejuvenation and going after one’s dreams.

In the 1960’s, at the popularization of denim as more than just workwear, the youths in Japan demanded replicas of the American jeans they saw in Hollywood films. Hollywood celebrities like James Dean and Marlon Brando played a huge influence in bringing the American fashion to Japan. Most of the denim produced at the time was from the Kojima region of Okayama, Japan and although they were good replicas, the Japanese consumers wanted better.

It was only in the 1980’s that the Japan Blue Company was created and under it was Momotaro Denim. Momotaro began in 2005 under the company and has gained international fame for producing high, and sometimes over-the-top quality denim. Momotaro jeans are constructed from 100% Zibabwean cotton, which is renowned for their quality, durability and ability to hold indigo dye.

Momotaro Jeans now have a variety of labels under them, each having their own unique characteristics and catering to the different price and denim preferences their consumers might have. These labels include the Vintage label, the Copper label and the Battle label; to name a few. Each of this label has a specific characteristic that sets itself apart from the rest of the labels under Momotaro.

The Vintage label features a shrink-to-fit construction and a sturdier, rougher denim. The Copper label on the other hand a rope-dyed denim that is rinsed once in mineral water. The Battle label features the heaviest dark indigo denim and at the back pocket of the jeans, their signature white stripes. One look and you’d be able to recognize the Battle label stripes. Some other labels have unique characteristics like using a pink selvedge line and pink threads to mimic the pink of the peach in the Momotaro legend.

One particular label that might be of interest to those who want the highest quality denim they can get their hands on is definitely the Gold label. The denim on this label is woven from hand-operated shuttle looms that were used to make kimonos back in the day. It has been noted that 3 feet of this handwoven denim takes a professional about 8 hours to produce. A premium quality Momotaro jean of this label can cost up to $2000. This is the pinnacle of textile craftsmanship in the production of Japanese denim.

Momotaro Jeans have spent many years mastering the art of combining traditional Japanese techniques of producing and dying denim, with the modern details and fits inspired by western denim. Momotaro Jeans is simply one of the best that Japan has to offer. Just as how the legend of Momotaro has lived on till today, we can bet on seeing Momotaro Jeans being talked about for generations more to come.
[:ko]

Years later, Momotaro left home for a quest to defeat a band of marauding oni (demons). On his way there, he befriended a talking dog, monkey and pheasant that would help him in his quest. He went on to defeat the demons and went back home to his parents with plunders from the demons’ fort as well as the demon chief as captive. Momotaro and his family lived off well from the plunders he got from his quest.

This story has been told for generations and remains a part of Japanese culture today. The legend of Momotaro was one of hope, youth and rejuvenation. Momotaro descent to earth in a peach rejuvenated an old couple’s hope of having an offspring of their own. With such a legend as basis for the brand’s name, it’s only appropriate that Momotaro Jeans is determined to produce the highest quality denim that shouts of youth, rejuvenation and going after one’s dreams.

In the 1960’s, at the popularization of denim as more than just workwear, the youths in Japan demanded replicas of the American jeans they saw in Hollywood films. Hollywood celebrities like James Dean and Marlon Brando played a huge influence in bringing the American fashion to Japan. Most of the denim produced at the time was from the Kojima region of Okayama, Japan and although they were good replicas, the Japanese consumers wanted better.

It was only in the 1980’s that the Japan Blue Company was created and under it was Momotaro Denim. Momotaro began in 2005 under the company and has gained international fame for producing high, and sometimes over-the-top quality denim. Momotaro jeans are constructed from 100% Zibabwean cotton, which is renowned for their quality, durability and ability to hold indigo dye.

Momotaro Jeans now have a variety of labels under them, each having their own unique characteristics and catering to the different price and denim preferences their consumers might have. These labels include the Vintage label, the Copper label and the Battle label; to name a few. Each of this label has a specific characteristic that sets itself apart from the rest of the labels under Momotaro.

The Vintage label features a shrink-to-fit construction and a sturdier, rougher denim. The Copper label on the other hand a rope-dyed denim that is rinsed once in mineral water. The Battle label features the heaviest dark indigo denim and at the back pocket of the jeans, their signature white stripes. One look and you’d be able to recognize the Battle label stripes. Some other labels have unique characteristics like using a pink selvedge line and pink threads to mimic the pink of the peach in the Momotaro legend.

One particular label that might be of interest to those who want the highest quality denim they can get their hands on is definitely the Gold label. The denim on this label is woven from hand-operated shuttle looms that were used to make kimonos back in the day. It has been noted that 3 feet of this handwoven denim takes a professional about 8 hours to produce. A premium quality Momotaro jean of this label can cost up to $2000. This is the pinnacle of textile craftsmanship in the production of Japanese denim.

Momotaro Jeans have spent many years mastering the art of combining traditional Japanese techniques of producing and dying denim, with the modern details and fits inspired by western denim. Momotaro Jeans is simply one of the best that Japan has to offer. Just as how the legend of Momotaro has lived on till today, we can bet on seeing Momotaro Jeans being talked about for generations more to come.
[:th]

Years later, Momotaro left home for a quest to defeat a band of marauding oni (demons). On his way there, he befriended a talking dog, monkey and pheasant that would help him in his quest. He went on to defeat the demons and went back home to his parents with plunders from the demons’ fort as well as the demon chief as captive. Momotaro and his family lived off well from the plunders he got from his quest.

This story has been told for generations and remains a part of Japanese culture today. The legend of Momotaro was one of hope, youth and rejuvenation. Momotaro descent to earth in a peach rejuvenated an old couple’s hope of having an offspring of their own. With such a legend as basis for the brand’s name, it’s only appropriate that Momotaro Jeans is determined to produce the highest quality denim that shouts of youth, rejuvenation and going after one’s dreams.

In the 1960’s, at the popularization of denim as more than just workwear, the youths in Japan demanded replicas of the American jeans they saw in Hollywood films. Hollywood celebrities like James Dean and Marlon Brando played a huge influence in bringing the American fashion to Japan. Most of the denim produced at the time was from the Kojima region of Okayama, Japan and although they were good replicas, the Japanese consumers wanted better.

It was only in the 1980’s that the Japan Blue Company was created and under it was Momotaro Denim. Momotaro began in 2005 under the company and has gained international fame for producing high, and sometimes over-the-top quality denim. Momotaro jeans are constructed from 100% Zibabwean cotton, which is renowned for their quality, durability and ability to hold indigo dye.

Momotaro Jeans now have a variety of labels under them, each having their own unique characteristics and catering to the different price and denim preferences their consumers might have. These labels include the Vintage label, the Copper label and the Battle label; to name a few. Each of this label has a specific characteristic that sets itself apart from the rest of the labels under Momotaro.

The Vintage label features a shrink-to-fit construction and a sturdier, rougher denim. The Copper label on the other hand a rope-dyed denim that is rinsed once in mineral water. The Battle label features the heaviest dark indigo denim and at the back pocket of the jeans, their signature white stripes. One look and you’d be able to recognize the Battle label stripes. Some other labels have unique characteristics like using a pink selvedge line and pink threads to mimic the pink of the peach in the Momotaro legend.

One particular label that might be of interest to those who want the highest quality denim they can get their hands on is definitely the Gold label. The denim on this label is woven from hand-operated shuttle looms that were used to make kimonos back in the day. It has been noted that 3 feet of this handwoven denim takes a professional about 8 hours to produce. A premium quality Momotaro jean of this label can cost up to $2000. This is the pinnacle of textile craftsmanship in the production of Japanese denim.

Momotaro Jeans have spent many years mastering the art of combining traditional Japanese techniques of producing and dying denim, with the modern details and fits inspired by western denim. Momotaro Jeans is simply one of the best that Japan has to offer. Just as how the legend of Momotaro has lived on till today, we can bet on seeing Momotaro Jeans being talked about for generations more to come.
[:ms]

Years later, Momotaro left home for a quest to defeat a band of marauding oni (demons). On his way there, he befriended a talking dog, monkey and pheasant that would help him in his quest. He went on to defeat the demons and went back home to his parents with plunders from the demons’ fort as well as the demon chief as captive. Momotaro and his family lived off well from the plunders he got from his quest.

This story has been told for generations and remains a part of Japanese culture today. The legend of Momotaro was one of hope, youth and rejuvenation. Momotaro descent to earth in a peach rejuvenated an old couple’s hope of having an offspring of their own. With such a legend as basis for the brand’s name, it’s only appropriate that Momotaro Jeans is determined to produce the highest quality denim that shouts of youth, rejuvenation and going after one’s dreams.

In the 1960’s, at the popularization of denim as more than just workwear, the youths in Japan demanded replicas of the American jeans they saw in Hollywood films. Hollywood celebrities like James Dean and Marlon Brando played a huge influence in bringing the American fashion to Japan. Most of the denim produced at the time was from the Kojima region of Okayama, Japan and although they were good replicas, the Japanese consumers wanted better.

It was only in the 1980’s that the Japan Blue Company was created and under it was Momotaro Denim. Momotaro began in 2005 under the company and has gained international fame for producing high, and sometimes over-the-top quality denim. Momotaro jeans are constructed from 100% Zibabwean cotton, which is renowned for their quality, durability and ability to hold indigo dye.

Momotaro Jeans now have a variety of labels under them, each having their own unique characteristics and catering to the different price and denim preferences their consumers might have. These labels include the Vintage label, the Copper label and the Battle label; to name a few. Each of this label has a specific characteristic that sets itself apart from the rest of the labels under Momotaro.

The Vintage label features a shrink-to-fit construction and a sturdier, rougher denim. The Copper label on the other hand a rope-dyed denim that is rinsed once in mineral water. The Battle label features the heaviest dark indigo denim and at the back pocket of the jeans, their signature white stripes. One look and you’d be able to recognize the Battle label stripes. Some other labels have unique characteristics like using a pink selvedge line and pink threads to mimic the pink of the peach in the Momotaro legend.

One particular label that might be of interest to those who want the highest quality denim they can get their hands on is definitely the Gold label. The denim on this label is woven from hand-operated shuttle looms that were used to make kimonos back in the day. It has been noted that 3 feet of this handwoven denim takes a professional about 8 hours to produce. A premium quality Momotaro jean of this label can cost up to $2000. This is the pinnacle of textile craftsmanship in the production of Japanese denim.

Momotaro Jeans have spent many years mastering the art of combining traditional Japanese techniques of producing and dying denim, with the modern details and fits inspired by western denim. Momotaro Jeans is simply one of the best that Japan has to offer. Just as how the legend of Momotaro has lived on till today, we can bet on seeing Momotaro Jeans being talked about for generations more to come.
[:ru]

Годы спустя, Момотаро покинул дом и отправился в путь, чтобы найти и сразиться с мародерствующей бандой “oni” (демонов). По пути, он подружился с говорящей собакой, обезьяной и фазаном, которые помогали ему в его поисках. Момотаро поборол демонов и вернулся домой к родителям с добычей, которую он нашёл в форте демонов, и пленённым им вождём демонов. Так Момотаро и его семья стали жить припеваючи за счёт добра, добытого в том приключении.

Эта история передаётся из поколения в поколение и остаётся частью Японской культуры и по сей день. Легенда Момотаро несла в себе идею надежды, юности и возрождения. Момотаро, появившийся на свет из персика, возродил надежду пожилой пары иметь потомков. Легенда, вошедшая в основу названия бренда, соответствует тому, что Momotaro Jeans решительно настроены производить высококачественный деним (джинсовая ткань и одежда), кричащий о молодости, возрождении и стремлении к исполнению мечты.

В 1960х, с популяризацией денима не только как рабочей одежды, среди японской молодежи появился спрос на модели американских джинсов из голливудских фильмов. Голливудские знаменитости, такие как Джеймс Дин и Марлон Брандо, оказали большое влияние на появление Американской моды в Японии. Большинство денима, производимого в то время, поставлялось из Кодзима (префектура Окаяма, Япония), и, хотя это были хорошие модели, Японские заказчики хотели лучше.

Только в 1980х была создана компания Japan Blue и Momotaro Denim внутри нее. Компания запустила Momotaro в 2005м и заработала мировую известность, как производитель джинсов высокого, а иногда даже чересчур высокого качества. Джинсы Momotaro состоят из 100% хлопка из Зимбабве, который знаменит своим качеством, долговечностью и способностью схватывать краску индиго.

Сейчас Momotaro Jeans имеет ряд марок джинсовой одежды, каждая из которых обладает своими уникальными характеристиками и угождает различным ценовым и модельным предпочтениям потребителя. Среди них такие марки как Vintage label, Copper label и Battle label (и это всего лишь немногие из них). Каждая из этих марок обладает особыми характеристиками, что по отделяет их от остальных марок Momotaro.

Особенности Vintage label – это конструкция shrink-to-fit и более прочный, грубый деним. С другой стороны, Copper label – это деним, сотканный из уже окрашенных нитей, которые получают свой оттенок из-за окрашивания в минеральной воде. Для Battle label характерен деним интенсивно тёмного цвета индиго и уникальные белые полоски на задних карманах джинсов. Один взгляд – и вы сможете узнать полоски Battle label. Некоторые другие марки имеют такие уникальные характеристики, как использование розовой линии кромки и розовых нитей, подражая розовому цвету персика из Легенды Момотаро.

Одна из особенных марок, которая может быть интересна тем, кто хочет иметь джинсы самого высшего качества – определённо Gold label. Деним этой марки соткан на ткацких станках с ручным приводом, которые использовались в былые времена для производства кимоно. Было замечено, что производство трёх футов (91,4 см) денима ручной работы занимает у профессионала около 8 часов. Джинсы Momotaro этой марки исключительного качества могут обойтись вам аж в 2000$. Это вершина текстильного мастерства в производстве японского денима.

Вдохновленные западным денимом, Momotaro Jeans потратили много лет совершенствуя искусство сочетания традиционных японских техник производства и окрашивания денима с современными элементами и видами покроя. Джинсы Momotaro попросту одни из лучших, что может предложить Япония. И, как легенда о Момотаро жива по сей день, мы можем быть уверены, что о Momotaro Jeans будет говорить ещё не одно поколение.[:]